Web Design & Branding

Who will be working on my project?
Our dedicated team of developers, designers, and marketers take pride in helping businesses grow and building relationships with our clients. We approach each project thoughtfully and fully engage with our customers to understand their business needs. This way, we can ensure that the solutions we build are not only creative and visually appealing, but also build a strong foundation for future growth.
Will I be able to edit my website?
Absolutely! BNS will provide training to you and your team so that you will be able to make updates to text, photos, and menus. You and your team will be provided a client portal to make changes at your own will. And guess what, if for any reason you make a mistake, we can restore, why... because your website backs up consistently.
Do you outsource development work?
No – we do all work in-house!
What industries do you work with?
We’ve worked with  startups, accountants, home health card, electricians and a wide array of other clients. We are able to serve clients in all these industries by building strong working relationships based on mutual understanding and appreciation of each other’s work. We love working with people who are passionate about what they do.
What is the turnaround time for web design projects?
We realize that “it depends” sounds like a bit of a cop-out answer, but the size and scope of the project does play into the amount of time it takes. On average, website builds take around 5-6 weeks.
What do you charge for a website ?
Our pricing varies depending on the complexity of your project. Click here to view general pricing information for the services we offer, including website design, print & graphic design, social media, SEO, content writing, and photography. We are able to give you a customized quote after meeting with you to discuss the details of your project. The best way to get this process started is to request a free consultation.
How do I pay and do I need to pay upfront?
We bill for all work performed in the prior month on the 1st, and request a 50% deposit for website projects.
Will my website be built with good SEO?
Yes – we are sure to adhere to the most up-to-date standards that search engines look for when considering your website’s rankings, including meta titles and descriptions, speed, and mobile responsiveness. We perform a test to see where weak areas are and make the appropriate adjustments.
Does BNS do WordPress website design?
We primarily prefer using Webflow but of course if you desire using WordPress, then . . . Yes! We’re happy to create a custom WordPress design for your website if that’s the content management system you prefer.
After my website is down, can you help me updates and edits?
Yes we can! We bill in 15-minute increments for updates, and we seek approval from the client for all work to be performed.
After my website is down, can you help me updates and edits?
Yes we can! We bill in 15-minute increments for updates, and we seek approval from the client for all work to be performed.
Do you offer marketing services after my website is completed?
Yes we do! We offer a full suite of marketing services, from SEO and social media management to content creation and graphic design. We also provide documentational support for referencing your consistent messaging.
Where should I host my website?
BNS offers fast, reliable web web hosting services through Webflow. Through a partnership with Webflow, we’re able to offer a safe, secure, and powerful hosting environment for your website.
How do I get started building a website?
Reach out to us to schedule your free consultation today!

SEO

What is Search Engine Optimization (SEO)?
SEO encompasses a wide variety of factors that play into your business’s online presence and reach. An effective SEO strategy utilizes target keywords, social media platforms, your local listing, website speed, and much more. These practices increase your rankings on Google and other search engines and drive organic traffic to your site.
Is it harmful to put a bunch of keywords on my website?
“Content is king,” and the more keyword-rich your content is, the better. However, it needs to make sense contextually, as search engine crawlers are now sophisticated enough to fully comprehend text. Your site can be penalized for “keyword stuffing,” or using a keyword too frequently within your content. You are only suppose to use one keyword on a page.
What affects SEO rankings?
The list is ever growing and changing. The biggest factors are your website’s content and speed, the number of quality content pages you have, metadata (descriptions, titles, alt tags), and social media following and engagement. Backlinks, directory listing data, and paid search also have an effect.
How do I make my website appear first on Google?
There is no magic bullet for this – if someone tells you there is, run fast and run far! Keyword density, local listing accuracy, website speed, social media, metadata, and backlinks are just some of the items that need to be optimized for your website to have the chance to appear in the number one spot. And this is only for one search term – multiple keywords take even more effort.
How do I find keywords?
Check competitor websites, use Google’s Keyword Planner, ask customers what they would search to find you, and look at your business as a consumer. Consider what you would type in the search bar to find yourself! Check out our blog for more tips & tricks: How do I determine the best keywords to improve SEO?
What are SEO tools?
There are many “tools” that can be considered for use in SEO. It can be something as simple as a plugin or a dashboard that allows you to look at keyword data and website speed. It could also be your Google My Business page or social media profiles. SEO is constantly changing, so staying on top of the latest tools and trends is important for increasing and retaining your rankings.
Why is SEO needed?
SEO is immensely important for companies to make sure that current and potential customers can find them on the web. Companies with a good web presence will show in searches under multiple search terms, and they in turn are able to collect more leads and convert more business.
Once my website is built, I don't have to worry about SEO anymore, right?
Wrong! SEO is not only important during the building of your website, but in the months and years to follow. Think of it as eating right and exercising – once you get to where you want to be, you can’t just stop. You’ve got to maintain. SEO works the same way!
I never click on the "ads" at the top of a search results page, so why would anyone else?
Your ads must be engaging and informative to make the customer want to learn more. What makes customers more likely to visit your website is when your business shows up in the ads AND organically. This shows that your website is reputable enough to have good presence on its own, and your ad is speaking to exactly what that customer needs at that moment.

eCommerce

How do I get an eCommerce website?
Reach out to us and schedule a free consultation today!  We’ve  options that can help you with for setting up an eCommerce website, ranging from Webflow, WooCommerce, Shopify, or even a larger marketplace like Etsy.
How do I get products for my eCommerce website?
Have your own products you’ve created and want to sell? Then you’re all set to go! Have an idea for products or services? Let us know and we’ll help!
Should I build my own eCommerce website?
There are some good off-the-shelf options for DIY websites such as Wix, Squarespace, or Weebly, and for limited budget startups, those work just fine. BNS can help in whatever capacity is needed, from recommending a platform, to helping with product entry, to actually having our talented designers and developers put an eCommerce site together for you!
Which website builder is best for eCommerce?
BNS works with multiple platforms for eCommerce websites such as Webflow, Wix and Shopify.
How much does it cost to build an eCommerce website from Scratch?
Much like the answer to the question “how does a house cost” or “how much does a car cost”, the answer to this is, “it depends.” The number of products, the amount of other content on the site, and the level of design all factor into the total cost for a website. See our pricing page for more information, or request a consultation to get a custom quote.
Do you do product photography for eCommerce?
Yes! BNS Photography has the skill, knowledge, and experience to create beautiful product photography for any of your eCommerce website needs. We are able to accommodate anything from high-volume studio shots to editorial style products and featured product shoots on location. We can quote per product or with an hourly rate.

Social Media

How do I manage social media for business?
In most cases, social media won’t directly lead to sales. However, it is imperative for your SEO and giving your brand a voice. Social media like Facebook and LinkedIn helps your business develop relationships with your customers. In the long-term, this leads to brand loyalty and sales.
How can businesses use social media?
Social media can be used to promote products and services, engage with customers, and even to comment on current events (though it’s best to stay away from hot button political topics.) Learn more about why social media is crucial for businesses on our social media and Facebook for business pages.
Does social media improve business?
Used properly, social media does a great job of providing a voice for a business. It helps draw people in and show customers exactly what you’re about. Again, it may not directly result in bottom line sales, but it’s still crucial for your business to have an active online presence that brings recognition to your brand.
How is social media used for marketing?
Promoting products and services, and on occasion specials, on platforms like Facebook is a great way to draw customers in, depending on your niche. Where it is easy for a shop with actual products to show what they have on social, it is much more difficult for an attorney or a dentist, due to the natures of everyone’s respective businesses.
What are examples of social media marketing?
Using Facebook and Instagram to promote products, announcing sales and happenings inside your shop, and engaging with your customer base are all great ways to market using social media!
What is a social media strategy?
A social media strategy allows a company to create a voice and tone that it wants to use to address its customers. It also lays out a roadmap for anyone who will be managing the accounts. Whether that is done in house or by an agency such as BNS, knowing how to say what you want to say is important!
What's my ROI for leveraging social media?
A social media strategy allows a company to create a voice and tone that it wants to use to address its customers. It also lays out a roadmap for anyone who will be managing the accounts. Whether that is done in house or by an agency such as BNS, knowing how to say what you want to say is important!

Design

What graphic design services you offer?
BNS offers a full suite of design services for both digital and print applications. Our in-house team of designers will work with you to create custom designs to fit your needs.

Our graphic design services include but are not limited to:

Branding Design – including logos, business cards, branding guides and more
Print Design – include Flyers, brochures, mailers, newsletters, yard signs, door hangers and more
Digital Design- social media graphics, web banners, web advertisements, and more
Custom map designs & Google Maps management
Custom graphic design projects - Have a specific project in mind? We can help bring it to life.

Interested in learning more? Visit our Graphic Design webpage.
Do you offer print design services?
Yes, we offer professional print design services.

Our team can create unique, custom designed print materials that effectively communicate your message. From coordinated marketing collateral to tradeshow displays and catalogs, our in-house team of designers will work with you to produce stand-out print designs that help your business grow.

Our print design services include:
Business cards
Brochures
Print advertisements
Flyers
And more!

To learn more about our print design services and the options we offer, visit our Print Design page.
How does BNS design process work?
Our design process always starts with a conversation about your project, your goals, and any other information you want us to know. Based on this conversation, we’ll create a project plan for you, including project details and a quote. After you approve the project plan, our team of designers will get to work on your design. Our designers will work closely with you, often through several rounds of design revisions until the design is finalized. Upon completion of the project, relevant design files will be delivered to you and/or print materials will be ordered and delivered based on the project.
How will I receive my design files?
When your design project is completed, you will receive all relevant design files via Google Drive or a similar service. You’ll be able to download and save your design files for your records and use.
What format or types of files will I receive?
During the design process, you’ll receive proofs of your designs. These are usually formatted as low-resolution .jpeg or .pdf files for review depending on the project type. Upon completion of your project, you will receive the final design in all relevant file types based on the project.

This can include high resolution files (.tiff or .jpeg), vector files (Illustrator, .eps, .svg, or .pdf), and any other relevant files (InDesign, PowerPoint, Photoshop). The types of files you will receive will be specified at the beginning of the project in your project plan. If you need any specific file type, please let our team know.
What is a vector file?
A vector file or graphic is an image file type that is built with a mathematical formula so it can be reproduced at any size without losing quality. Vector graphics are ideal for large format designs for both print and digital applications. There are a variety of types of vector files which include Adobe Illustrator files (.ai), PDFs (Portable Document Format .pdf), Encapsulated Post Script .eps), and Scalable Vector Graphics (.svg).

Photography & Multimedia

What multimedia services do you offer?
BNS offers a variety of multimedia services including photography, custom presentations, and more.
Can you create customer presentations?
Yes, we can create a custom presentation for you. BNS offers a range of presentation services from designing custom PowerPoint presentations and Prezi presentations to creating slide decks and demonstration videos. We also provide art direction and consulting services to help you plan and create impactful presentations. BNS can work with you to develop a presentation you can be proud of.
What photography services do you offer?
BNS Photography specializes in business photography services including headshots, office photos, event and conference photography, product photography, and more. We also offer portrait photography for families, and private event photography.
How much does a product photography cost?
Our standard rate for product photography services is $140 per hour. Contact us for a custom quote based on your needs.
Can you photograph my product for Amazon?
Yes, we offer product photography and eCommerce photography  services. Our photographers are experienced photographing products for Amazon.
Where is your photo studio located?
The BNS Photography studio is a mobile option, we come to your site. Studio sessions are available by appointment.
Do you offer walk-in photo sessions or headshots?
No, we do not offer walk-in photography appointments. Photography sessions or headshots are available by appointment. You can schedule an appointment by contacting us.
Do you do location headshots?
Yes, we offer on-location headshots and portraits for both business and personal photos. We have a mobile photography studio set up which we can bring with us on location or we can use a natural or office setting of your choosing.
I need photos of my business for my website. Can you help me?
Absolutely! BNS specializes in business photography and can capture images for your business website based on your needs. We do on-location office photos, product photography, headshots, group photos, and more. Contact us today for a custom quote based on your needs.

Strategy & Consulting

Why do I need strategy services?
BNS’s web strategy and consulting services give you valuable insights and analysis that can help drive your brand forward. Web strategy services include market research, website audits and analysis, and more depending on your needs. Comprehensive website strategy will assess your online presence and determine opportunities for growth. These insights allow you to make informed business decisions and advance your business goals.
Can you help me improve my online presence?
Yes, our team is experienced in partnering with our clients to improve their online presence. We can help you develop and maintain an online presence that that works to advance your brand and achieve your goals.
Do you provide copywriting services?
Yes, BNS offers in-house copywriting services. Our content strategy and copywriting services include but are not limited to:

Content creation
Content audits
Content strategy
Content marketing
Market research
Blog post copywriting
Digital content development and copywriting

Have a copywriting project you’d like to talk to us about? Contact us to request a free consultation.
My website isn't performing well. Can you figure out what is wrong?
There are a variety of reasons your website might not be performing well. We can scan and audit your website to identify performance issues and offer recommendations for improving or fixing them. Our experienced team can then help you implement any needed updates or fixes to improve your website performance.

Company Questions

How does billing work?
Billing statements will be sent monthly and include detailed work logs. All work is billed in quarter hour increments at an hourly rate. We accept check, cash, and most credit cards.
Do you offer financing options?
Yes, BNS offers financing options. If you’d like to learn more about them, please contact us for details.
Do you accept referrals?
Of course! If you’re happy with the work we’ve done for you and want to share our information with others you think would benefit, that’s great!
Do you work at Pro Bono or Discounted rates?
Rarely, but we do. We’re very busy, but also committed to helping good causes if we can! If you have a cause that you think BNS should get involved in, let us know.
I'm a student, do you offer internships?
Currently no! BNS will be offering internships for designers and programmers in an upcoming year.
Where are you located?
We serve the Ohio area with our main office located in Cleveland, Ohio.